Your agency sold you services, not answers
SEO agencies recommended SEO. Ad agencies recommended ads. Nobody asked whether those were the right investments for your business, your market, or your goals. You paid for activity. You needed direction.
Introducing MARLO
Grow with evidence.
Grow with evidence.
Not guesswork.
MARLO leaves no stone unturned. Researches your market, analyses your competitors, and tells you exactly where to invest, what to ignore, and how to get results with the budget and resource you actually have. One report. 72 hours. The clarity to move forward.
7-day money-back guarantee
£1M+ generated for clients
Ongoing support from £99/mo
Award Winning Software · 72-Hour Delivery · No retainer · No lock-in · Data Backed
Award-winningLeaders in Innovative Marketing Strategies 2025
Market Intelligence - your business vs. competitors Diagnostic
Search visibility"[your service] near me" - not ranking
Critical
Social reachposting consistently, low engagement vs. competitors
Low
Content engineno topic cluster driving organic traffic
Untapped
Paid search0 competitors bidding - landscape wide open
Opportunity
Diagnosis
High-growth potential - currently untapped. MARLO has your plan.
The problem
PROBLEM 01
PROBLEM 02
PROBLEM 03
PROBLEM 04
You've invested in marketing before.
It didn't deliver.
Because nobody did the research before spending.
Your budget went in. Results didn't come out.
You spent on a website refresh, boosted posts, maybe a retainer that cost thousands a month. When you asked “is this actually bringing in business?” nobody could give you a straight answer.
You're more visible than ever and it's made no difference
Impressions are up. Engagement looks healthy. But your phone isn't ringing more. Your pipeline hasn't changed. Visibility without strategy is just noise.
You've lost confidence in marketing entirely
Not because marketing doesn't work. Because your experience of it has been all cost and no clarity. You're cautious now. You should be. But standing still isn't free either.
The cost
Every wrong decision costs you twice.
Once for the money you spent. Again for the results you missed while spending it.
The businesses growing around you aren't spending more. They're making better decisions about where to spend.
Evidence drives decisions
Research first.
Research first.
Then recommendations.
Marketing fails not just because it was executed badly, but because the decision to do it was wrong in the first place. MARLO analyses your market against your closest competitors, then delivers a plan built around your goals, your budget, and your resource. What to invest in. What to do yourself. What to outsource. What to stop doing entirely.
Research
MARLO sees exactly what your competitors do and where you stand across every channel. No stone unturned.
Recommend
Your precise plan: where every pound and hour goes, what to do yourself, and what to outsource for expert support.
Results
Every move prioritised by impact - so nothing's wasted and you reach the results you want the fastest, most cost-effective way.
Inside your MARLO report
Complete clarity.
Complete clarity.
One report.
Delivered as an interactive web dashboard. Built on 6 years of research and strategy execution that has generated millions in revenue and thousands of leads. You choose the competitors - MARLO finds everything about them. Your report. Your access. Indefinitely.
See exactly where your competitors outrank you
Search traffic analysis. Every keyword they rank for, their positions, and the uncaptured non-branded opportunities hiding in your market.
Discover the content that actually drives results
Content performance analysis. Which pages, posts and formats generate traffic and engagement across your competitor set - before you invest a penny producing content.
Understand what's working on social and what isn't
Social media analysis. 90 days of competitor data across social platforms - frequency, engagement, and the content that outperforms everything else.
Find where paid investment will deliver results
Paid media analysis. Active Google, Meta & LinkedIn campaigns, PPC keywords and cost-per-click - or an empty, winnable space nobody has found yet.
Get a strategic plan that gives you clarity and confidence
Strategic roadmap. Every option laid out, prioritised against your goals, budget and resource. You'll know exactly what to do, in what order, and why - no ambiguity, no second-guessing.
Know where every pound should go
Budget and resource guidance. Every channel mapped against your real budget, so nothing is wasted and every recommendation is achievable.
Stay on track after the report (optional)
Weekly guidance calls. Ask questions, pressure-test decisions, and keep momentum with ongoing access to expert support. From £99/mo, add anytime, no commitment.
Your plan
Exactly where to invest your money and time
A prioritised plan - not a to-do list. Each move shows the budget, the time, and whether to do it yourself or outsource for expert support.
How it works
Report in 72 hours.
No onboarding. No discovery workshops. No waiting weeks.
01
Share your details
Your business, goals, available resource, budget, and the competitors you want analysed.
02
runs the analysis
Comprehensive data from multiple market-leading sources, social APIs and live web intelligence - scraped in real time.
03
Get your plan
An interactive report with evidence-backed recommendations. What to do, in what order, where every pound and hour goes, and what to outsource for expert support.
Real results
What happens when you stop guessing.
Real outcomes from businesses that started with the evidence. Powered by the research and methodology behind MARLO.
£1.1M
Pipeline generated in 6 months IT services
£650K
Revenue closed in 6 months Healthcare
14
Qualified leads with global universities in the first 2 months Software business
72
Enquiries in 6 weeks Training & coaching
2×
Marketing ROI doubled E-commerce
20+
Enquiries from spectator-sports organisations in month one Wellness brand
23%
Month-on-month social growth Legal sector
Paused
Lead generation paused - too many leads were coming through Legal sector
The insights that made it possible
0
Competitors running paid ads - where a £1.1M pipeline started
MARLO found an entire market with zero active Google, Meta or LinkedIn campaigns. High-intent search terms completely uncontested.
→ The client was first to market at the lowest cost-per-click in the sector.
0%
Of competitors entirely dependent on branded search
Every competitor relied on their own name. Nobody captured the non-branded terms customers actually type - thousands of monthly searches, zero competition.
→ MARLO mapped every opportunity by volume and difficulty - a clear roadmap to own the space.
0%
Of a competitor's traffic from a single content cluster
One topic hub was generating more organic visits than the rest of their site combined.
→ MARLO identified the exact topic, formats and structure - a proven model the client replicated.
0K
Followers built through an unexpected content angle
A competitor grew a massive following with an approach unrelated to their core service. Top post hit 601K engagements - none of their rivals noticed.
→ MARLO surfaced the format, cadence and engagement patterns - a replicable strategy.
Built for
Wherever you sit,
Wherever you sit, gives you the plan.
Whether you're making the decisions or executing the strategy, MARLO gives you the evidence to move forward with confidence.
For business owners, founders and CEOs
You're making marketing decisions alongside everything else. You need clarity, not complexity.
- Know exactly where your marketing budget should go
- Stop relying on agencies to tell you what you need
- Get a plan that fits your time, your budget, and your goals
- Achieve results faster, without wasting time or money
For marketing managers and heads of marketing
You've got the skills but not the hours for deep competitive research and strategic planning on top of execution.
- Competitor intelligence that would take weeks, delivered in 72 hours
- Evidence to back your recommendations to leadership
- A strategic framework to prioritise what you execute next
- Strategists on hand to support you, from £99/mo
Common questions
Everything you need to know.
What exactly do I get for £995?
A comprehensive competitive intelligence report, delivered as an interactive web dashboard. It covers your closest competitors across search, social, paid media, content, backlinks and traffic. MARLO then turns that data into a prioritised strategic plan tailored to your goals, budget and resource: what to invest in, what to do yourself, what to outsource, and what to ignore.
The methodology behind it is built on 6 years of hands-on research and strategy execution that has generated millions in revenue and thousands of leads across real client engagements. We didn't just theorise it - we proved it, then built it into software.
How long does it take?
72 hours from when you submit your details. No onboarding calls. No discovery workshops. You share your business details and competitors, MARLO runs the analysis, and your report is delivered.
Do I get to choose which competitors are analysed?
Yes. You tell us which competitors you want MARLO to analyse. MARLO then finds everything about them - their search rankings, social performance, paid media activity, content strategy, backlink profile and traffic sources.
Is there any human involvement, or is it fully automated?
MARLO is self-serve software powered by AI analysis. You don't need a strategist to interpret the report - MARLO runs the full analysis and translates the data into clear, prioritised recommendations for you. The expertise is built into the software itself.
How long do I have access to my report?
Indefinitely. Your report doesn't expire - you can revisit it whenever you need to.
Can I update or re-run my report later?
Yes. Subscription members receive 50% off re-runs. We're also developing quarterly re-run options as part of the subscription at significantly discounted rates, so you can track how your market evolves over time.
What if I'm not satisfied with the report?
We offer a free re-run or a full refund within 7 days of delivery. No questions, no friction.
What happens after I get my report?
That's up to you. Many businesses act on the plan themselves. If you want ongoing expert support, our optional subscription starts at £99/month with weekly Q&A sessions, priority support and discounted service packages; 1-1 strategy consultations can be booked at additional cost. But there's no obligation - the report stands on its own.
Who built MARLO?
MARLO is built by Fresh Faced, a UK marketing agency with 6 years of experience in competitive research and marketing strategy. MARLO is the methodology we've used to deliver results for our clients, now available as a standalone product.
Pricing
The cost of clarity shouldn't be a monthly retainer.
One investment. MARLO delivers the full competitive analysis and an exact, prioritised plan - where to spend, what to do, and what to outsource - built around your business.
Your MARLO report
£995 One-off investment - no retainer, no lock-in
// Less than most agencies charge for a single month
- Your closest competitors analysed comprehensively
- Full SEO keyword and gap analysis
- 90-day social intelligence across 5 platforms
- Paid media and PPC competitor audit
- Backlink and domain authority comparison
- Traffic sources and channel breakdown
- A prioritised action plan - what to do, in what order
- A pound-by-pound budget: where to spend, where to save
- Do-it-yourself vs. outsource guidance for every move
- Content pillars and ready-to-go content
- Interactive report to share with your team
Your competitors are already being found. Are you?
You've invested in marketing before. This time, start with the evidence.
Get MARLO